Vent-Axia investment sets scene for new-product launches

Published:  14 January, 2009

Following an investment programme of over £1 million in manufacturing processes, Vent-Axia is launching a whole new range of ventilation products for tomorrow’s markets. The launches follow a review of parts of the product ranges that had become dated and no longer fitted market-leading requirements.

Managing director Ronnie George, who joined the company last Spring, says, ‘It will all culminate in February as we roll out the new products to replace some products that we felt no longer matched our customers’ needs for tomorrow’s markets — in both the residential and commercial sectors.

‘In all sectors, we will continue to use all the existing product trade marks and brand names, as they have become synonymous with the market. We have also created new products utilising our LoCarbon and Sentinel energy-efficient and demand ventilation platforms.’

Kevin Sargeant, CEO of Vent-Axia, explains that many of its overseas supplier partners, the main ones of which have been partners since the mid 1980s, have failed to improve or redesign their products for the modern market. ‘We have also noted deteriorations in quality in some instances as cost pressures have resulted in an increasing need to re-engineer some products.

‘Our investments in UK manufacturing at our sites in Swindon, Reading, Crawley and Dudley will allow us to reinvigorate our product offering, with many new models — expanding upon the traditional products as well as broadening the ranges further in the field of LoCarbon and energy reduction.’



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